(Above): "Three young men who met at Woodstock came West in 1971 looking for a prime location for a progressive format radio station. Lost Angeles was sewed up, Denver fell through and Tucson was too small. So, obviously, that left Mesa. Mesa?! Well Mesa-Phoenix. They immediately paid $285,000 for defunct KMND, stole the entire staff from terminal KCAC and started broadcasting the sounds of the ocean. In three short years, they came out of nowhere to launch the biggest bumper sticker campaign this state has ever seen. They've lived happily ever since, except for Dwight, who is in Tahoe starting over."